The 8 Acronyms EVERY Copywriter & Digital Marketer MUST KNOW
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Does this sound like your worst nightmare?

You hop on a discovery call with a new client and it’s all going great until they hit you with…

“Yeah… we’re doing some CRO and we’d love your help boosting the CTR  and CLV on our OTO”… 

And you’re like WTF???

I know how scary that first call can be… And it can be even more terrifying if you don’t know all of the fancy marketing lingo and ridiculous jargon that is out there…  
 
And my god – us marketers sure do LOVE our TLAS. That’s 3-letter acronyms…
 
You know that it’s my life’s mission to make this whole freelance copywriting thing as easy as possible for you…
 
So if you don’t already know the meaning of these 8 frequently used digital marketing and copywriting acronyms 👉🏻 USP, OTO, CTR, CTA, CLV, WOM, CRO, and AIDA… (don’t feel bad, because they are definitely NOT common knowledge)… then today’s video was made just for you. 

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