SEO is a marathon, not a sprint. But if you want to set yourself up for success, I highly recommend implementing these 7 tips. 00:00 Intro 00:54 Choose Relevant Keywords 02:19 Optimize for Voice Search 03:37 Make Your Website Mobile Friendly 05:15 Optimize Your Title...
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Your website has to provide users with a high-quality experience, or they will 100% seek out a different website. Here's how you can optimize your UX so that you can kick your SEO strategy into high gear. 00:00 Intro 01:13 Tip #1 | Optimize Your Page Speed 02:01 Tip...
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How to measure SEO effectiveness. Do you think Google rankings are the end-all be-all for measuring success with your SEO strategy? Think again. Now, don't get me wrong. It is an important metric on where you rank because, after all, only 25% of users go to the second...
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How to optimize your PPC landing pages for SEO. Do you think SEO is its own thing and offers independently from other marketing channels? Think again. Working with different stakeholders in different divisions and aligning your marketing efforts together is the only...
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How to future proof your SEO against Google's next update. You've put in all this time and effort into your SEO strategy and all of a sudden, boom, Google wants to change things up on you. An update can have a major impact on your SEO strategy. It can cause your...
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The easiest SEO strategy I've ever used. People assume that SEO is all work and no play. And yeah, there is a ton of work that goes into it. Anything that requires you to follow through on a long-term strategy is going to require some serious ongoing effort. But that...
Why focus on social media marketing over SEO? You're probably surprised to hear this, after all, I'm mostly known for all things SEO. So why do I focus on social media marketing now? Because I've learned that it's one of the quickest and most effective ways to drive...
Amazon SEO, here's a tutorial for beginners. Have you ever heard of the advertising triathlete? It's people talking about Google ads, Facebook ads, and Amazon ads. Amazon is the powerhouse that most marketers take for granted, especially when it comes down to SEO. So,...