Today’s episode is an interview on the current state of marketing that I did with the CMO of Mastercard, Raja Rajamannar. In this interview, we discuss Raja’s new book “Quantum Marketing” and his thoughts and the requirements for being a successful marketer today. We also discuss the shock that I was met with when I entered the Fortune 500 space 13 years ago due to the way that executives ran their businesses. Enjoy! Let me know what you thought.
Follow Raja Rajamannar on these platforms:
https://twitter.com/rajarajamannar
https://instagram.com/raja_rajamannar
https://www.linkedin.com/in/mvrajamannar
0:00 Intro
3:40 What are the biggest vulnerabilities in marketing right now?
10:35 Are traditional ads dying?
16:27 Raj’s background + being open to opportunity
23:00 Have any major players read your book yet?
25:40 Outro
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Thanks for watching!
Check out another series on my channel:
Tea With GaryVee (Fan Q&A Series): https://youtube.com/playlist?list=PLfA33-E9P7FBahSYlSAjOMGsuRPLMWWEO
Overrated Underrated (Hot-takes on Culture): https://youtu.be/TUSNSqA62uI
Gary Vaynerchuk Original Films: https://youtube.com/playlist?list=PLfA33-E9P7FAvnrOcgy4MvIcCXxoyjuku
Trash Talk: https://youtube.com/playlist?list=PLfA33-E9P7FDelN4bXFgtJuczC9HHmm2-
WeeklyVee: https://youtube.com/playlist?list=PLfA33-E9P7FBPjdQcF6uedz9fdk8XKn-b
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Gary Vaynerchuk is one of the world’s leading marketing experts, a New York Times bestselling author, and the chairman of VaynerX, a modern day communications company and the active CEO of VaynerMedia, a contemporary global creative and media agency built to drive business outcomes for their partners. He is a highly popular public speaker, and a prolific investor with investments in companies such as Facebook, Twitter, Tumblr, Venmo, Coinbase, Slack, and Uber. Gary is a board/advisory member of Bojangles’ Restaurants, MikMak, Pencils of Promise, and is a longtime Well Member of Charity:Water. He’s also an avid sports card investor and collector. He lives in New York City.
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