10 Copywriting Terms You Need To Know First (With Examples!)
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What’s a Squeeze Page? A Lead Magnet? An OTO, CR? Why does someone need to be “indoctrinated”, “segmented” and “re-targeted”? Wait — when did copywriting start sounding like top secret lingo?!

If you want to know how to become a copywriter, there are some pretty important definitions you gotta know before getting started.

So in this video, I’m defining 10 common copywriting and marketing terms you need to know to look legit and sound like a pro when you talk to clients and marketers on the job.

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